Kids as models is an interesting subject.
But before we take a closer look, let’s again define what modelling actually is.
At Tyne Tees Models we are tasked by brands all over the world to help deliver their brand and marketing messages. The powerful delivery of these messages results in them selling more things, becoming better known, being loved by more people, being remembered for longer and much more.
That is what modelling is for. As much as we love it, it is a means to an end. We are telling stories; the more accurate and compelling the better.
Same But Different


With kids as models the storytelling principles are just the same as with older models.

And let’s face it, it’s often very hard to tell stories about kids or for kids without their involvement.

But the purpose of this short blog is to give a little advice and support to kids themselves or to mums and dads that might want their children to get involved with this kind of storytelling.

So here goes.

Caring For Very Young Models

Undeniably, the careful management of how children look and feel is important – models or not.

And as Tyne Tees Models has been delivering modelling assignments since 1994 we have lots of experience of nurturing young models.

There is the upside – vibrant, fun experiences and working in a creative environment with creative people.

And the downside – waiting around, not matching what a particular assignment requires, luck (which is sometimes there and sometimes not there), long hours – and lots of standing still!

‘Judging’ Very Young Models

Next to the child’s safety and welfare, the most important area for Tyne Tees Models is the area that some may call ‘judging’.

Is it right to ‘judge’ a child because of how they look? Or indeed judging anyone of any age in this way?

At a fundamental level the answer is no.

And that’s why we see model selection, particularly for kids not as judging but as a quest to celebrate the right child and to create the best client story possible. Distilling parts of the selection process down to a simple ‘yes’ or ‘no’ is not useful. So we help children to understand that sometimes things are right for everyone involved, and sometimes they are not.

Harry Potter existed in JK Rowling’s mind (and in the minds of millions of young people too) as a bespectacled, fresh-faced, innocent looking young chap, and an 11 year old Daniel Radcliffe matched this vision. Others simply did not.

There are (and will be) many more opportunities that Daniel Radcliffe is and is not quite right for of course.  The modelling and acting world keeps on revolving.

Something for everyone

So in summary when we are looking after very young models we help them to see that in our world there are many wonderful opportunities.

Some will happen, some will not. But it’s all good because for the patient, the flexible and the hard working – successes can come.